BeReal App | Is This The Future Of Social Media?

 

Is This App The Future Of Social Media? What is BeReal App? Who Founded BeReal? How Does BeReal Work? How To Use BeReal? How Does BeReal Work? BeReal is the latest social media app seeing success. BeReal App allows its users to take photos of what they're doing right now and share those moments with friends. Users receive a notification from BeReal giving them 2 minutes to take a BeReal photo, using both cameras on their phone showing what they're doing in the present. BeReal takes pressure off the social media norm of having to curate the most perfectly edited photo like you see on instagram. The BeReal App is now backed by Andreesen Horowitz & DST Global with a $600 Million valuation. But How did the BeReal app reach a $600 Million valuation? Here's How It Happened 

 

 

Vocabulary

 

• Dominate : have a commanding influence on; exercise control over.
  "the company dominates the market for operating system software"
• Perfection : the condition, state, or quality of being free or as free as possible from all flaws or defects.
  "the satiny perfection of her skin"
• On the rise : becoming greater or more numerous; increasing.
  "prices were on the rise"
• Mug shot : any photograph of a person's face.
  "a mugshot on the book's cover shows the author"
• Tap into : To establish a connection with (something)
• Humanise : to make someone or something kinder, gentler, or more agreeable
• Move away : to withdraw from someone or something
• Mundane : lacking interest or excitement; dull.
  "seeking a way out of his mundane, humdrum existence"

 

 

Questions

1. Why do they keep developing new social media platforms?
2. What will future social media be like?
3. Why do people want to use social media?
4. How different is BeReal from other social media platforms?
5. Do you think BeReal will dominate other social media platforms?
6. What problems are there in current social media platforms?
7. Any suggestions for new futuristic social media platforms?

 

 

Script: 스크립트와 해석은 유투브에서 자동으로 입력되었습니다

(00:00) over the last 10 years facebook snapchat and instagram have dominated the social space especially when it comes to sharing photos 10 years on photo sharing is all about perfection editing your snaps until there's no defects and making sure the lighting is on point but now there's a new app that encourages its users to be real be real is the current photo sharing app on the rise that encourages users to share what they're doing at a random point in the day with their friends life unedited some are describing it as a

(00:31) combination of instagram stories and snapchats with the app's mission to discover who your friends really are in their daily life but how has it risen to a 600 million dollar valuation here's how it happened first of all what is be real and how does be real work well be real users receive a notification at a random point in the day where they have two minutes to take a photo of what they're currently doing the app uses both the front and the back camera showing what you're doing as well as your mug shot to go with it the idea is (

01:00) to capture the realities of everyday life rather than creating the perfect instagram snap which you then send to your friends you can retake the photo if you want but your friends will be able to see how many times you tried speaking of friends they can react to your photos and you can make a memory file of all the b-reels you uploaded similar to one second every day be real gives a snapshot into people's lives as they are showing the reality of the everyday but unlike one second every day with be real you're interacting with your friends at

(01:31) the same time so it feels more inclusive and less like a burden the background to be real is that it was founded in 2020 by a frenchman alexis barrier barrier came out of nowhere spending 2013 to 2016 at the 42 coding school founded by xavier neil the french billionaire barrier then worked as a video producer at gopro and as a freelance ios developer he began creating b-reel in january 2020 but struggled to impress investors that was until javier neal's son started using the app which led to seed investment from neil's investment

(02:04) companies new wave and keema ventures at around a 10 million euro valuation shortly after andreessen horowitz and axel agreed to lead a 13 million investment in the series a funding round since then the app has had over 20 million installs globally downloaded almost 7 million times in april 2022 alone truly tapping into the social power of gen z in may 2022 the company raised their series b funding led by dst global valuing the business at 600 million be real aims to humanize social media showing people a more realistic version

(02:40) of their friends lives their tagline is it's now possible on be real no filters no likes no followers no no ads just your friends for real their goal is to move away from the perfect photo that gives people fomo and affects mental health with be real you can see that most people live similarly mundane lives most of the time working studying and chilling just like everyone else as they say at the app be real is life real life and this life is without filters snapchat and instagram had better watch out and that's how it happened


(00:00) 지난 10년 동안 페이스북 스냅챗과 인스타그램은 특히 사진 공유와 관련하여 소셜 공간을 지배했습니다. 그러나 이제 사용자가 실제가 되도록 장려하는 새로운 앱이 있습니다. 현재 사진 공유 앱은 사용자가 하루 중 임의의 시점에서 자신이 하고 있는 일을 편집되지 않은 친구와 공유하도록 권장하는 사진 공유 앱입니다. 일부는 설명하고 있습니다.

(00:31) 인스타그램 스토리와 스냅챗을 앱의 임무와 결합하여 일상 생활에서 친구가 실제로 누구인지 알아내는데 어떻게 6억 달러의 가치를 얻었는지 우선 어떻게 되었는지 알려드립니다. 실제 사용자는 현재 하고 있는 일의 사진을 찍을 수 있는 2분의 시간이 있는 하루 중 임의의 시점에 알림을 받습니다. 앱은 여러분이 하고 있는 일을 보여주는 전면 및 후면 카메라를 모두 사용합니다. 아이디어는

(01:00) 완벽한 인스타그램 스냅을 만들어 친구에게 보내는 대신 일상의 현실을 포착하기 위해 원하는 경우 사진을 다시 찍을 수 있지만 친구들은 내가 친구에 대해 몇 번이나 말했는지 볼 수 있습니다. 그들은 당신의 사진에 반응할 수 있고 당신이 업로드한 모든 b-릴의 메모리 파일을 매일 1초와 유사하게 만들 수 있습니다. be real로 친구들과 교류하고 있습니다.

(01:31) 동시에 더 포괄적이고 덜 부담스러운 느낌이 듭니다. 실제 배경은 2020년에 프랑스인 Alexis barrier barrier에 의해 설립되었으며 2013년부터 2016년까지 42개 코딩 학교에서 설립된 by xavier neil 프랑스 억만장자 barrier는 gopro에서 비디오 프로듀서로 일했으며 프리랜서 ios 개발자로 2020년 1월에 b-reel을 만들기 시작했지만 javier neal의 아들이 앱을 사용하기 시작하여 종자 투자로 이어지기 전까지 투자자들에게 깊은 인상을 주기 위해 고군분투했습니다. 닐의 투자에서

(02:04) Andreessen Horowitz와 Axel이 이 시리즈에 1,300만 달러 투자를 주도하기로 합의한 직후 회사 New Wave와 keema는 약 1,000만 유로의 가치로 벤처를 시작했습니다. 2022년 4월에만 700만 회 2022년 5월에 Z세대의 사회적 힘을 활용했습니다. 회사는 dst global이 주도하는 시리즈 B 펀딩을 6억 be real로 모았습니다. 사람들에게 보다 현실적인 버전을 보여주는 소셜 미디어를 인간화하는 것을 목표로 합니다.

(02:40) of their friends lives 그들의 슬로건은 이제 be real에서 가능합니다. Be Real을 사용하면 대부분의 사람들이 비슷한 평범한 삶을 살고 있다는 것을 알 수 있습니다. 앱에서 Be Real은 실제 생활이며 이 삶은 필터가 없는 것입니다. Snapchat과 Instagram은 조심하는 것이 좋습니다. 그리고 그것이 일어난 방법입니다